Wednesday 1 June 2011

Jonas Bevacqua of LRG dead at 33

It is with a heavy heart I inform the reader of this post that Jonas Bevacqua, creator of LRG has died at 33. MR. Bevacqua your perspective and creations will live on. Your vision and dedication to your craft has been an inspiration to me and countless others. RIP
Here is what we know: (Courtesy of http://vainstyle.com/?p=21052)


June 1, 2011-vainstyle.com


Every loss of life is a sad occurrence, but some deaths resonate louder and harder across this journey we call life. The fashion industry and the world has experienced a great loss with the recent passing of Jonas Bevacqua, the co-founder and creative director of Lifted Research Group, also known as LRG. With Jonas only being 33, the creation and development of the LRG brand has always been at the forefront of his thought process. “I didn’t feel there was a clothing company to bridge the gap among all these different things that we were into – that spoke for that melting pot of what was going on. That’s what LRG was all about.”
Since it’s creation in 1999, Bevacqua, business partner Robert Wright and the LRG brand has always been on a two way street of support and benefit with a host of celebrities, actors, musicians, artists and athletes, all of which have shared the brands sense of style and overall concept of community. Hymie Betesh, Chief Executive of DrJays.com told the Los Angeles Times on Tuesday of the groundbreaking brand, “In essence, they almost created a new genre in sportswear.”
There has been no official word on Bevacqua’s cause of death, but he is survived by his fiancĂ©, son, seven siblings, his mother and father, and a world full of friends, colleagues and fans. Our thoughts, prayers and sincerest condolences go out to all who have had the opportunity to be touched by the wonderful life that was ended far too early.

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